BlueLounge CableBox

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BlueLounge Announces CableBox
June 5, 2008

Origin Of News Release: Pasadena, CA
Original Release Date: June 5, 2008
Announcement: BlueLounge Announces CableBox
MSRP: $29.95
Availability: Now

Bluelounge, the emerging Pasadena-based design studio known for such creative solutions as the Sanctuary, SpaceStation and Cableyoyo, introduces the CableBox: a cleverly designed container that organizes the loose and tangled power cords found behind the TV, next to the computer and underneath one’s desk. The Bluelounge CableBox eliminates the nagging issues that result from “cable clutter”, including dust accumulation, unsightliness and fire risk. The CableBox, offered in white or black, retails for $29.95 USD and is available for purchase through www.bluelounge.com.

BlueLounge CableBox

“Virtually every electronic product sold today comes with an AC adapter. This accumulation of wires lends itself a number of safety, cleanliness and cable management issues,” said Bluelounge Principal Dominic Symons. “I created the CableBox as a simple solution to this universal problem. Rather than having to unplug or reconfigure entire wiring systems, the CableBox simply conceals existing clutter, while allowing easy access to the cords whenever necessary. This design solution is as simple and straight forward as can be.”

The CableBox accommodates power strips and surge protectors of all shapes and sizes (Size: 15.6 in L x 6 in W x 5.5 in H) with room to spare for surplus cable lengths and adapters. With open slots on either side of the unit, electrical cords are neatly aligned starting at the source. Ten twist-ties are included with the CableBox to provide additional cable management support. The container’s rubber feet anchor it firmly to the floor.

The Bluelounge CableBox is made from flame retardant HIPS (high-impact polystyrene thermoplastic), which provides both fire safety and a sleek aesthetic. In addition, the lid eliminates accidental disconnections and prevents the power supply from degenerating into an untidy dust trap.

About Bluelounge

Bluelounge, founded in 1999 by designers Dominic Symons and Melissa Sunjaya, is a multidisciplinary design studio that creates a synergy of product, graphic, interactive design and original illustration. Bluelounge products are distributed through over 100 U.S. locations and 17 international distributors, promotional agents and licensees. Bluelounge’s design studios and administrative offices are in both Los Angeles and Jakarta, Indonesia. In addition to their own branded products, Bluelounge has undertaken design commissions for major corporations such as Airwalk, Microsoft, Panasonic, and Trina Turk.


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